X's & Oh's is a needlework company that began with cross-stitch, and has since branched out into counted needlepoint and hardanger!
Designer Joanne Gatenby is the owner and operator, ably supported by her husband Bill and their family. Their goal is to bring new and original designs to market, and to that end Joanne has been working with artists for many years, licensing their work to convert to cross-stitch along with her own artwork - to the delight of both their fans!
And since she wasn't nearly busy enough, Joanne is also a frequent contributor to magazines (such as The Cross Stitcher), and since 2008 has been a feature contributor to A Needle Pulling Thread, providing designs in every issue!
There's always something new from this dynamic company, so be sure to visit their booth and sign up for a make and take!